PORTFOLIO 

Browse a selection of our

creative  social marketing campaigns

Creative design, communications, marketing and health-related resources.

We work with organisations across the UK, creating successful digital and print public health-related social marketing campaigns and resources which encourage positive behaviour change.
Our clients include health authorities, charities, local councils, schools and third sector organisations. In this section, you will find a selection of their commissioned campaigns and projects.

WHAT IS THE ISSUE YOU WANT TO ADDRESS?

What's the message - what behaviour do you want to encourage - or discourage? Do you want people to register for something, make a phone call, exercise more, consider their drug and alcohol use?

Stay focused on the core aims of the campiagn. Be precise and explain the benfits in a clear and concise way - don't waffle!

We will:

  • Define the core message and explain its benefits
  • Identify any barriers or obstacles to adopting the behaviour

 PORTFOLIO 

Public Health Wales Time to Move website

Commissioned by Public Health Wales
The Time to Move website was created to promote the 'Time to Move' health and wellbeing initiative for Public Health Wales employees.

Take a peek...

WHO IS THE TARGET AUDIENCE?

Identify your audience, understand their attitudes, feelings, beliefs, and what motivates them. A clear idea of who your audience are will help you speak in an authentic and credible voice.

We can work with you to:

  • Identify the people and communities your trying to communicate with
  • Understand their motivations, current behaviours and lifestyles

 PORTFOLIO 

Gulp - Young Children's tooth decay social marketing campaign

Commissioned by gulp

A series of eye-catching posters which raise awareness of the tooth decay caused by giving young children 'baby juice'.

Take a peek...

GOOD DESIGN IS ESSENTIAL TO EFFECTIVE COMMUNICATIONS

You have identified an issue that needs addressing, refined your message and you know the audience the message is aimed at. Next comes the design stage.

In a world where we are bombarded with increasingly sophisticated imagery,  many campaigns and resources fail to achieve their aims because of poorly executed graphics, design and components.

Your campaigns creative treatment should be tuned into your audience, it should rise above the visual noise, and be engaging.

We will:

  • Create graphics and visuals which reflect your audience's values and culture
  • Produce multi-channel designs and visuals

 PORTFOLIO 

Club Health Amsterdam 2019 - website and branding

Commissioned by Jellinek, Amsterdam
Club Health conference marketing site

A commission by the 11th International Conference on Nightlife, Substance Use and Related Health Issues to create branding and a marketing website for the Club Health Amsterdam 2019 conference.

 

Take a peek...


EVALUATE YOUR CAMPAIGN

Hopefully, your campaign was a success and achieved all its aims - well, there is only one way to find out. Time to evaluate.

Evaluation is important, it will  measure if all your effort was worthwhile, if  your plan was implemented as intended, and if your goals were met.

We will:

  • Develop an evaluation strategy
  • Measure changes in behavior amongst the target audience

 PORTFOLIO 

Cannabis awareness information fold-out A3 poster

Commissioned by Derby Young People's Substance Misuse Service
Fold-out A3 cannabis information poster, aimed at young people under the age of 19.

Adverse Childhood Experiences (ACEs)

Animation commissioned by Public Health Wales
Short animation commissioned by Public Health Wales to raise awareness of Adverse Childhood Experiences (ACEs) as a public health issue.
Breathing Space social marketing resources

Breathing space - public health resource

Commissioned by the Health Equalities Group (HEG)

A social marketing campaign which aims to protect employees from secondhand smoke, and to promote local stop smoking services across Cheshire and Merseyside.

View visuals...

Staying Safe - Young people drug and alcohol harm reduction information booklet

Commissioned by Derby City Council Substance Misuse Services
A commission from Derby Substance Misuse Services to write design and print a drug and alcohol harm reduction booklet for young people in Derby

View visuals...


Derby alcohol social marketing campaign website

Derby alcohol reduction website

Commissioned by Derby Substance Misuse services
Alcohol health promotion website targeted at Derby residents.

View visuals...

REPORT ON THE USE OF E-CIGARETTES

Commissioned by Health Equalities Group

Health Equalities Group corporate website

Commissioned by Health Equalities Group

Design, build and hosting of a content-managed website for the Liverpool-based Health Equalities Group.

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Food in Care content-managed website and resources

Commissioned by Food Active

Content-managed website. Designed and published as part of the ‘Food in Care’ social marketing campaign. An innovative programme to assist Children in Care (CiC) and their carers to lead healthier lives.

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Derbyshire Community Banks Branding and website

Commissioned by Derbyshire Community Banks

Branding and website for the Fairer Money awareness campaign. It uses a social marketing approach to encourage Derbyshire residents to use Derbyshire Community Banks as an alternative to payday lenders.

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Mephedrone Awareness booklet

Commissioned by Derby Substance Misuse Services

Mephedrone harm reduction booklet for young people in Derby

View Me

Information booklet

Advice and information for people who use performance enhancing drugs
Commissioned by Derby Substance Misuse Services

We love you all:
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Substance Create LTD
33/45 Parr St
LIVERPOOL
L1 4JN

  • 0151 345 5490
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